Generative Engine Optimization (GEO) Certification

The Generative Engine Optimization (GEO) Certification is a free 15-minute skill test from Science of Apps. It tests generative engine optimisation — how ChatGPT, Gemini, Claude, Perplexity and AI Overviews find and cite sources, and how to make content citable with statistics, quotes, clear structure and crawler access. Score 70% or more on its 15 questions to earn a verifiable Generative Engine Optimization (GEO) certificate (SOA-GEO). Every question is based on published standards and research — including GEO: Generative Engine Optimization (2023) (Aggarwal et al., Princeton & IIT Delhi), Overview of OpenAI crawlers (OpenAI), Overview of Google crawlers and fetchers (Google Search Central) — and each answer is explained with its source.

Read the three skill areas on this page, then take the 15-minute test online — no fee, course or sign-up. You see every answer explained when you finish. Score 70% or more and you get a Generative Engine Optimization (GEO) certificate straight away, on screen, as a PDF and by email, with a credential ID anyone can verify.

Yes. The questions are original scenarios written by Science of Apps, and each one is based on a public source you can read: GEO: Generative Engine Optimization (2023) (Aggarwal et al., Princeton & IIT Delhi); Overview of OpenAI crawlers (OpenAI); Overview of Google crawlers and fetchers (Google Search Central); The /llms.txt file proposal (llmstxt.org); AI features and your website (Google Search Central); Creating helpful, reliable, people-first content (Google Search Central). The source is shown under each question and linked in the answer review. Science of Apps doesn't copy questions from other tests.

Three skill areas with five questions each, drawn from a bank of 10 per area so a retake brings new questions: How AI engines use sources (Retrieval and citation, Crawler access and Entity and brand signals); Making content citable (Statistics, quotes and sources, Clear, structured answers and Measuring AI visibility); Technical access and governance (robots.txt for AI bots, Server-side rendering and Content licensing choices). Every question is an original scenario based on a published standard, official documentation or research, named under the question.

SEO specialist, Content strategist, Digital PR manager, Brand marketer and Growth marketer. It suits anyone who wants a quick, verifiable way to show Generative Engine Optimization (GEO) skills, from students and career switchers to experienced professionals.

Yes. The test is online, in English and free everywhere — people take it from India, the US, the UK, Europe, Africa, Latin America and Asia-Pacific. Your certificate is dated with your own local date and can be verified from anywhere at scienceofapps.com/certification/verify/.

15 questions — 5 from each of 3 skill areas — with a 15-minute limit. You need 70% (11 of 15) to pass and 90% for distinction.

We rate it Intermediate: assumes hands-on experience in the role. It has 15 scenario questions — 5 from each of 3 skill areas — and a 15-minute limit. You need 70% (11 of 15) to pass and 90% for distinction.

Generative engine optimization in 2027 is getting a brand accurately mentioned and cited when people ask AI assistants: understanding how they retrieve and summarise sources, publishing quotable facts and original data, earning mentions on trusted sites, deciding crawler access deliberately and tracking how assistants describe you. Run a tracked GEO project and verify your skills with a free test. Our full career guide covers the hiring process, interview loop, pay and a prep plan: scienceofapps.com/blog/generative-engine-optimization-career-guide/

Nothing. There is no fee to take a test, to receive the certificate, to have it emailed or to verify it, and no sign-up.

On our server, not in your browser. The answers never reach the page until you submit, so a certificate can only be earned by passing. Each certificate gets a unique credential ID stored by Science of Apps.

You see your score for each area and every question with the correct answer and why, with the published source behind it. You can retake after 30 minutes, and the retake draws questions you haven't seen yet.

No. Every certificate is dated, so it always shows when you passed. Retake a test any time for a newer date or a higher score.

Yes. After you pass, Add to LinkedIn opens the Licenses & certifications form with the certificate name, Science of Apps as the issuer, the issue date, your credential ID and the verification link filled in. You can also download it as a PDF or PNG, and it's emailed to you as a PDF.

Every certificate has a credential ID and a QR code. Scanning it, or entering the ID at scienceofapps.com/certification/verify/, shows the holder's name, the certification, the score and the issue date from our records.

No. They are Science of Apps' own assessments of applied skill. They aren't issued by a university or standards body, and they work best alongside a portfolio that shows the skills in real work.